I'd been invited to Naoki Yoshihara by Ash sometime back, but due to my 6-mth commitment with another hair salon, I couldn't accept then. With stylists trained in Japan and certified by the founder of ASH brand, Naoki Yoshihara himself, I was certainly pleased to have a new hair-do for this Christmas following the expiry of my "contract".
During my visit, I was greeted by their Japanese Director/CEO, and the Creative Director, which gave me the opportunity to put my rusty Japanese language into use.
Some months back, I did a Nano Perm as my hair was not in a very good condition, and that was a good treatment to give a natural looking perm without further damage. This time, I asked Kuramochi-san if it's possible to rebond the top and perm only the bottom part for easy maintenance. I'm not good at styling my own hair, and usually had mine done at salons. Having this combination will certainly help me cut down the time spent on styling my hair.
I was also concerned if this type of chemical treatment will damage my hair. Kuramochi-san assured me that no damage would be done, and that he would give me a Moisture Treatment after my perm.
Total time spent: 3 hrs
Rebonding + Digital perm: SGD 370
Moisture Treatment: SGD 50
Total Price: SGD 420 (*Moisture Treatment is SGD 80 if stand-alone).
Having visited many hair salons in the Ginza area of Japan mainly for hair wash and treatments, I would say the normal services at #NaokiYoshihara by Ash are comparable by standards. The salon is neat and clean, and provided a relatively professional service.
Only concerned I've noted was that the staff there weren't too familiar with the names of the products used when asked. I felt that this area could be further improved as some clients may like to know the product names and what exactly are being applied on their hair.
Overall, I'm very satisfied with the skills and technique especially with the results of my hair. After my rebonding and digital perm, my hair is still in a good condition; not dry nor brittle. Price wise, it's pretty reasonable considering my treatment was done by a Japanese Creative Director.
Thank you Naoki Yoshihara by Ash, I love my new hair-do! Special thanks to Nicole Ye, for arranging the visit!
Naoki Yoshihara by Ash
177 River Valley Road
#02-15/16 Liang Court
TEL: +65 6333 5662